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Please join us for the
2002 Michigan Red Cross State Conference

America's Beacon of Hope

October 3 - 4, 2002
Muskegon Harbor Holiday Inn
Muskegon, Michigan

Dear Red Crossers,

I just paid a $1,700 car repair bill, which could have been avoided if I had taken the time and money to do regular maintenance on my vehicle. How many of us in our Red Cross volunteer or paid career neglect to find the time and the money to attend our Annual State Conference? It has been a challenging, extraordinary year for us as Red Crossers. It is time to invest in us to do a little maintenance. Let's recharge our batteries; fill our fuel tank with new ideas. The State Conference Planning Committee and the Muskegon, Oceana and Newaygo Counties Chapter is committed to making this the best Conference you have ever attended!

This is one tune-up you won't want to miss. I look forward to sharing the adventure with you!

Karen Brown-Hepp
2002 State Conference Chair

2002 State Conference Schedule
Pre Conference Sessions
Post Conference Session
Conference Agenda
General Information
Conference Registration
Beach Party & Pig Roast
2002 State Conference Planning Committee

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2002 State Conference Schedule
Wednesday, October 2, 2002
4:00 PM - 7:00 PM Registration Open
   
Thursday, October 3, 2002  
7:30 AM - 4:00 PM Registration Open
8:00 AM - 11:00 AM Pre Conference Sessions
9:00 AM - 11:30 PM Red Cross Store Open
11:30 AM - 12:15 PM Boxed Lunches Available
12:30 PM - 1:45 PM Conference Opening:
  Red Cross: America's Beacon of Hope
  Speaker: Jeff Keller, Attitude is Everything, Inc.
2:00 PM - 3:30 PM Concurrent Sessions
2:00 PM - 6:00 PM Red Cross Store Open
6:00 PM Thursday Evening Beach Party
Friday, October 4, 2002  
8:00 AM - 11:30 PM Registration Open
8:00 AM Breakfast
  Speaker: Homeland Security, How Do We Fit In?
8:30 AM - 6:00 PM Red Cross Store Open (closed noon - 2:00 PM)
10:15 AM - 11:45 AM Concurrent Sessions
12:00 PM Lunch
  State of the State / Region Address
  Speaker: Jim Krueger, Executive VP, Chapter Services Delivery Network, NHQ
   
2:15 PM - 3:30 PM Concurrent Sessions
4:00 PM - 5:00 PM Memorial Service
5:30 PM - 6:30 PM Social Hour
6:30 PM Annual Awards Banquet & Auction
10:00 PM Conference Closes
   
Post Event Entertainment in Holiday Inn Lounge
   
Saturday, October 5, 2002  
8:30 AM - 5:00 PM Post Conference Session: BCLT

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Pre Conference Sessions
   
Thursday, October 3, 2002  
MARCEL (Michigan American Red Cross Executive Leadership)
8:30 AM - 11:00 AM  
Meeting of Michigan Red Cross leadership including Chapter Chairs and Executive Directors and Blood Region Executive Directors. Current hot topics facing Red Cross leaders will be discussed
Cost: No Charge
   
Nursing Session  
8:30 AM - 11:00 AM  
Session information will be mailed separately to Chapters.

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Post Conference Session
   
Saturday, October 5, 2002  
Building Chapter Leadership Teams (BCLT)
8:30 AM - 5:00 PM  
This course will clarify the Chapter Chair's and Chapter Executive Director's responsibilities to the Board and the relationship between the Chair and the Executive Director. Other key relationships and resource materials for the Chairs and Executives are discussed. The course focuses on the importance of effective and ethical Board decisions and policy making for the Chapter and the entire American Red Cross. Space is limited. Participants will receive pre-course instructions upon registration.
Prerequisites: Course is open to teams of Chapter Executive Directors, Assistant Directors, Chapter Chairs and Chapter Vice-Chairs.
Presenters: To be announced.
Cost: $10.00 per person

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Conference Agenda
   
Thursday, October 3, 2002  
11:30 AM - 12:15 PM Boxed Lunches Available: Holiday Inn Ballroom.
12:30 PM Conference Opening: America's Beacon of Hope
Speaker: Jeff Keller, President
  Attitude is Everything, Inc.
2:00 PM - 3:30 PM Sessions
   
How Does It Work? The ARC State Disaster Plan
This session will be an interactive, scenario driven overview of the American Red Cross State Disaster Plan, showcasing your Chapter's responsibility and showing what your neighbors offer.
Presenter: State Disaster Committee
   
Overcoming Objections with H&SS Clients
"Your prices are too high… You only provide a one year CPR card and your competitor offers a two-year CPR Card." Have you ever struggled with responding to these kinds of customer objections? This seminar will share successful strategies to overcome some of the most common objections expressed in regards to Health and Safety.
Presenter: Elena Leon, Sr. Associate, Business Capacity Development, Health and Safety Services, NHQ
   
Talent Development at NHQ & E-Learning: How it Can Benefit Your Chapter
Come to get an overview of Talent Development, a new department at NHQ devoted to developing the talent of our Red Crossers across the Country, and see how your Chapter can benefit from working with them. Also, learn how E-Learning provides employees and volunteers with cost-effective professional development opportunities. The benefits? It is flexible, always available, and there is no commute or high-cost overhead. Experience and learn about over 100 courses that are available in 12 subject areas that will teach skills designed to help meet Red Cross business goals.
Presenter: Randy Charles, Manager of Learning, Talent Development, NHQ
   
Fundraising "Post 9/11" and Winning Back the Trust of ARC Donors
This session will focus on the fundraising environment in general after 9/11 and what steps we as Red Crossers can tack to win back the trust and confidence of our donors. Come and listen to what an "outside" source says about our public image.
Presenter: Chuck Hammond, Consultant, The Alford Group
  Virginia Fallis, Consultant, The Alford Group
   
6:00 PM - 9:00 PM Thursday Evening Beach Party
   
Friday, October 4, 2002  
8:00 AM Breakfast
9:00 AM Plenary: Homeland Security: How Do We Fit In?
10:15 AM - 11:45 AM Sessions
   
Discuss Fundraising Hot Topics with Red Cross Fundraising Professionals
This session will focus on a group of hot topics that are currently being discussed by Red Cross units at all levels. Some of these areas have generated spirited debate and even caused Board of Governors' action. Topics include: Post 9/11 environment at Red Cross, effects on fundraising and strategic direction, BOG fundraising policy changes, disaster language and fund development task force, communication strategies, integrating messages, ways this will benefit Chapters, donor centered fundraising, collaboration, national resource deployment, and United Way - who are the new leaders and where are they taking the United Way of the future.
Panel: Kathleen Loehr, VP, Strategic Fundraising NHQ
  Sam Tidwell, Senior Major Gifts Officer, NHQ
  Jack Hoekstra, State Financial Dev. Associate, NHQ
   
Community Services 101  
Did you know that FY2001, Red Cross Chapter Community Services provided almost 21 million services to individuals, representing more than $140 million in Chapter expenditures? Come and learn more about NHQ support of these programs, including reference libraries, grants, email groups, best practices, CrossNet, redcross.org and much more! This presentation will include a short overview of Community Services (transportation services, senior services, food and nutritional services, homeless services, etc.) and information on the Family Caregiving Program area.
Presenters: Marty Perreault, Manager, Community Services, Health, Safety and Community Services, NHQ
   
Performance Appraisals - Love 'em or Hate 'em - We Need Them!
Performance appraisals are key to managing the work of your Chapter volunteers and employees, yet they are often put low on the priority list, done haphazardly, or in worst case scenarios - not done at all. Come to this session to learn about how to manage the performance appraisal process in your Chapter and how to use the process to manage and monitor work performance all year round in a meaningful way.
Presenter: Pat Hofmaster, Regional Executive Officer, Midwest / North Central Region
   
State Relations: 2002 Election Update and Building a Grassroots Network
2002 will be a big election year and as such, it is the perfect time for local Red Cross Chapters to network with local legislators. This session will focus on updating Chapters on the specifics of the elections and provide information and tools on how to build relationships with your legislators and how to promote appropriate Red Cross issues with them.
Presenter: Bill Lukens, Director, State and Community Relations
   
Crisis Communications: Minimizing the Damage, Rebuilding the Trust
What we say, what we sing and what we believe are all-important to the American public. Even truth and honesty can create a media feeding frenzy and a public outcry. Whether the problem begins with the national media, results from decisions made by other Chapters, or is unique to your own; management of a communication crisis starts with a plan. Come to learn how to prepare for a future crisis to avoid the issues we faced with 9/11. You will learn from a presenter who has managed communication crisis, such as a baby kidnapped from a pediatrics unit and an employee murdered in a parking lot.
Presenter: Letha Williams, Director Planning and Marketing, SEM Chapter
12:00 PM Lunch
Speaker: Jim Krueger, EVP
  Chapter Services Delivery Network, NHQ
  The Service Delivery Network of the Future
  State of the Region: Pat Hofmaster, REO,
  Midwest / North Central Region
  State of the State: Jim Laverty, CEO
  Southeastern MI Chapter
  Marcia Varble, State Service Council Chair, FY02
2:15 PM - 3:30 PM Sessions
   
Just for Chapter Chairs: A Panel Discussion
Calling all Chapter Chairs - this one is just for you! Come and bring your questions about the host issues facing your Chapter and our National organization. Our panel will give you feedback and information from their perspective. Take advantage of this great opportunity for some interaction with some of our Red Cross leaders.
Panel: Jim, EVP, Chapter Services Delivery Network, NHQ
  Pat Hofmaster, REO, Midwest / North Central Region
  Robert Maurovich, State Service Council Chair, MI
  Jim Laverty, CEO, Southeastern Michigan Chapter
   
Evolving Annual Donors into Major Gift Friends
This session will inspire you to develop and implement a plan to "rate, contact and engage" those annual donors who may have potential to become "major gift" supporters of your Chapter. Be sure to attend this session and understand steps any Chapter can take to learn more about their donors, set short and long term goals, and discover people in your Chapter who have been waiting to be asked for the "right" major gift opportunity.
Presenters: Kathleen Loehr, VP, Strategic Fundraising, NHQ
  Terry Hickey, Director, Major Gifts, Mid Michigan Chapter
   
Weapons of Mass Destruction and Bioterrorism, One Year After 9/11
The tragic events of 9/11/01 resulted in many changes for Red Cross disaster services, starting with a restructuring at NHQ down to the relationships that local Chapters have with their local governments. Come to learn about these changes and how they impact you.
Presenter: State Disaster Committee
   
Staff Retention and Benchmarking for Health and Safety Services
Want to know what makes Chapters successful in Health and Safety? This seminar will share the results of recently completed studies by NHQ on H&SS staff retention and benchmarking. This information will help Chapter leadership to plan for successful strategies to increase the impact of Health and Safety in their local communities.
Presenter: Elena Leon, Sr. Associate, Business Capacity Development, Health and Safety Services, NHQ
   
Our Red Crosses-Tension Benefits International Conflicts
This will be your comprehensive tour of the Red Cross' roles in modern international conflicts. Together we will explore, explain and learn what exactly is the Red Cross' (all four of them) place in the modern world of internal conflicts, unilateral wars on subversives and national humanitarian organizations-through reflections on International Humanitarian Law.
Presenter: Ed Lamb, MISS State International Subcommittee
4:00 PM - 5:00 PM Memorial Service
The memorial service provides a meaningful opportunity for the Red Cross family to join together to honor the memory of those dedicated paid staff members and volunteers who passed away during the year. The ecumenical service will be sensitive to all belief systems.
5:30 PM - 6:30 PM Social Hour / View Auction Items
6:30 PM Annual Awards Banquet and Auction
Join us for special evening as we honor outstanding individuals and groups for their commitment to the American Red Cross. Our fourth annual auction will be held following the awards ceremony to provide scholarships for the 2003 State Conference.
10:00 PM Conference Closes
   
Post Event Entertainment: Holiday Inn Lounge

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General Information
Registration
To register for the Conference:
Complete Part One, Part Two and Part Three of the Conference Registration Form below. All requested information is needed for completed registration. Please indicate the sessions you would prefer so enough handouts can be prepared.
Conference Fees    
Early Bird Fee: Postmarked by 8/30/02: $75.00
Regular Fee: Postmarked 8/31/02 - 9/13/02 $85.00
Late Fee: Postmarked after 9/13/02: $95.00
This Registration fee covers the cost of lunch and dinner on Thursday and all meals on Friday. All guests who will be eating with you must also pay to register for the Conference, even if they will not be attending sessions.
One-Day Registration Fee: Conference participants can attend the Conference on Friday, October 4, 2002 for a fee of $25.00. Included in this one day pass is breakfast, lunch, and two Conference sessions. It does NOT include the Social Hour or the Awards Banquet.
Mail the Conference Registration Form below, with completed credit card information or with a check or money order made payable to the Red Cross, to the address indicated on the Conference Registration Form.
No registrations will be accepted without full payment.
NOTE: Non-Refundable Administration Fee: A $25 cancellation fee will be deducted from any refund resulting from a cancellation that is not verifiable Red Cross business. No refunds will be given for cancellations made for any reason after September 13, 2002.
CHANGES: Changes made after September 25, 2002 will be done on site at the Conference. Please do not call the State Resource Office with changes after September 25, 2002
     
Hotel Reservations
Make your hotel reservations directly with the Muskegon Harbor Holiday Inn by calling 1-800-846-5253. Make sure to tell them you are with the Red Cross Conference to secure the special rate of $82.00 per room plus 5% tax. Reservations must be made by September 10, 2002. Room availability cannot be guaranteed after that date.
     
Conference Registration Desk
Each Conference participant is responsible for picking up his/her participant packet. The Conference registration desk will be located in the lobby of the Muskegon Harbor Holiday Inn and will be open the following hours:
Wednesday, October 2, 2002 4:00 PM - 7:00 PM  
Thursday, October 3, 2002 7:30 AM - 4:00 PM  
Friday, October 4, 2002 8:00 AM - 11:30 AM  
 
Special Needs
The facility is handicapped accessible. If you have a disability, special dietary needs or require special assistance, please indicate this on your Conference Registration Form.
 
Red Cross Store
Show your Red Cross colors! Visit the Red Cross Store to purchase a variety of merchandise. Store hours will be:
Thursday, October 3, 2002 9:00 AM - 11:30 PM  
  2:00 PM - 6:00 PM  
Friday, October 4, 2002 8:30 AM - 12:00 PM
  2:00 PM - 6:00 PM  
 
Scholarships
Scholarships are available for the Conference. Please contact your Chapter Executive Director for a Scholarship Application Form. Scholarship application forms should be sent to Marcia Varble, American Red Cross, Conference Scholarships, PO BOX 129, Bellaire, MI 49615.
 
Display Tables
Visit the display tables to get information and learn about various parts of the Red Cross and sponsors of the State Conference. Stop by and say thank you to the sponsors for their support of our Conference!
 
Extracurricular Activities
Bring your entire family to enjoy the adventures Muskegon has to offer!
 
Within walking distance of our host hotel the Muskegon Harbor Holiday Inn you will find the famous historical homes of the Hackley and Hume family. Other cultural possibilities include a Smithsonian exhibit on Modernism Art at the Hackley Art Gallery and the "Coming to the Lakes" exhibit at the Muskegon County Museum. On your walk you will find the beautifully decorated Monet Garden and the picturesque Hackley Park with Civil War Era statues.
 
You can venture around town on the Muskegon Trolley to visit the Silversides historical World War II submarine and the LST, a World War II Normandy Landing Vessel.
 
Other exciting activities include a cruise on Lake Michigan or visit Michigan's only Thoroughbred Race Course - Great Lakes Downs. Our local civic theatre will also be presenting the play "Quilts" right across the street from our hotel at the Beardsley Theatre.
 
Information on area activities will be included in the Conference welcome packets or you can contact the Muskegon County Convention and Visitors Bureau at 1-800-250-WAVE or visit their website at www.visitmuskegon.org.

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Conference Registration
To register for the State Conference, print the three Conference Registration Forms, fill out and send with a check, money order or credit card information to the address listed on the forms.
Conference Registration Form: Part One
Conference Registration Form: Part Two
Conference Registration Form: Part Three

When you have finished printing, click the back button on your browser to return to this page.

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Beach Party Pig Roast

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2002 State Conference Planning Committee

Karen Brown-Hepp, Chair
Penny Albertie
PJ Albro
John Cauley, Jr.
Diane Clements
Charlene Gaffney
Jack Hoekstra
Susan Kennedy
Tim Lipan
Lisa Marks
Donna Mattson
Dan Smith
Gerry Smith
Joan Trafton
Marcia Varble
Jody Werner
Anne Wheeler
Deb Wieland
Rachel Zagaroli

Thanks to the Planning Committee for their hard work!


 


Muskegon Office
Serving Muskegon, Oceana and Newaygo Counties

313 West Webster Avenue
Muskegon, MI 49440
231-726-3555 (office)
231-722-4126 (fax)
800-813-8111
info@arcmon.org (e-mail)

 

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